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	<title>impl.emented&#187; OpenSocial</title>
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		<title>The War of the Universal Login</title>
		<link>http://impl.emented.com/2009/01/11/the-war-of-the-universal-login/</link>
		<comments>http://impl.emented.com/2009/01/11/the-war-of-the-universal-login/#comments</comments>
		<pubDate>Sun, 11 Jan 2009 21:02:33 +0000</pubDate>
		<dc:creator>Jonas Bolinder</dc:creator>
				<category><![CDATA[Authentication]]></category>
		<category><![CDATA[OpenID]]></category>
		<category><![CDATA[OpenSocial]]></category>

		<guid isPermaLink="false">http://impl.emented.com/?p=62</guid>
		<description><![CDATA[The war of the universal login: OpenID, Google Friend Connect and MySpaceID vs. Facebook Connect]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" style="float:left" src="http://impl.emented.com/wp-content/images/0901/openid.png" alt="OpenID" width="200" height="67" />Beginning of December last year, the war of the universal login heated up considerably with the simultaneous launch of <a href="http://www.google.com/friendconnect/">Google Friend Connect</a> and <a href="http://developers.facebook.com/connect.php">Facebook Connect</a>. Soon after, MySpace joined the party with <a href="http://developer.myspace.com/Community/blogs/devteam/archive/2008/12/09/introducing-the-myspace-open-platform-and-myspaceid.aspx">MySpaceID</a>.</p>
<p>Google Friend Connect is about making it easy to add basic social features to a site with the help of Google Gadgets and OpenSocial apps. Login is possible via a Google account, Yahoo, AIM or OpenID.</p>
<p>On a Facebook Connect enabled site, users can login via their Facebook account, connect with friends on the site, invite friends and publish status updates back to Facebook.</p>
<p>MySpaceID offers similar services as Facebook, but builds on the open standards OpenID, OAuth and OpenSocial. They have also partnered with Friend Connect, to make it easy to add OpenSocial apps to a site.</p>
<p>Of the three, Google and MySpace are considered more open and friendly, as they support OpenID for example, whereas <a href="http://blog.broadbandmechanics.com/2008/12/facebook-officially-tries-to-take-over-the-web">Facebook is considered proprietary and evil</a>. Sadly enough the evil side is destined to win this war, due to its <a href="http://www.sitepoint.com/blogs/2009/01/08/why-facebook-will-have-a-big-2009/">exceptional growth rate and simplicity for users</a>. Hopefully there's still a hope for OpenID and that the good guys will win in the end.</p>
<h6 class="zemanta-related-title">Related articles by Zemanta</h6>
<ul class="zemanta-article-ul">
<li class="zemanta-article-ul-li"><a href="http://mashable.com/2008/12/04/google-friend-connect-on-mashable/">Google Friend Connect: Try it Now on Mashable</a></li>
<li class="zemanta-article-ul-li"><a href="http://news.cnet.com/8301-17939_109-10118553-2.html?part=rss&amp;subj=Webware">MySpace 'Connects' with Google for MySpaceID</a></li>
</ul>
<div class="zemanta-pixie"><a class="zemanta-pixie-a" title="Zemified by Zemanta" href="http://www.zemanta.com/"><img class="zemanta-pixie-img" src="http://img.zemanta.com/zemified_c.png?x-id=bf261058-299e-4ec8-8925-fb7d843d07e2" alt="Enhanced by Zemanta" /></a></div>
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		<title>News and Noise [Best of May &#039;08 #3]</title>
		<link>http://impl.emented.com/2008/05/19/news-and-noise/</link>
		<comments>http://impl.emented.com/2008/05/19/news-and-noise/#comments</comments>
		<pubDate>Mon, 19 May 2008 21:15:23 +0000</pubDate>
		<dc:creator>Jonas Bolinder</dc:creator>
				<category><![CDATA[Highlights]]></category>
		<category><![CDATA[aggregation]]></category>
		<category><![CDATA[FriendFeed]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[OpenSocial]]></category>
		<category><![CDATA[Programming]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[Semantic Web]]></category>
		<category><![CDATA[social networks]]></category>
		<category><![CDATA[Techmeme]]></category>
		<category><![CDATA[Web Development]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://impl.emented.com/?p=32</guid>
		<description><![CDATA[No noise in Google News and Techmeme, Calais 2.0, no mainstream FriendFeed, Google Doctype, Yahoo! SearchMonkey, Google Friend Connect, YAML or JSON instead of XML and RSSmeme API.]]></description>
			<content:encoded><![CDATA[<p>This week turned out interestingly too (May 12-18 2008):</p>
<ul>
<li>Robert Scoble has been blogging actively recently, and has an interesting post about <a href="http://scobleizer.com/2008/05/18/why-google-news-has-no-noise/">news and noise</a>. As he says: "The news is in the noise," which makes places like Twitter and FriendFeed interesting for the makers of news. The news items appearing on <a href="http://news.google.com/">Google News</a> and <a href="http://www.techmeme.com/">Techmeme</a> are filtered out of the noise, which makes these news sites essentially noise free, and in some sense less interesting. Google News only tracks large well-known sites with multiple editors, which further reduces the noise, and also blocks individual bloggers from being covered. Getting on Techmeme is still feasible for an unestablished individual blogger, but it requires several "votes" by elite bloggers, as Scoble explains. On Techmeme's item selection process, Robert writes:<br />
<blockquote><p>TechMeme: watches signaling from key members on Twitter and Google Reader. If enough people who are on the TechMeme Leaderboard Twitter and share an item on Google Reader you’ll see the item pulled onto the page.</p></blockquote>
<p><span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/news/">news</a>, <a rel="tag" href="http://impl.emented.com/tag/techmeme/">Techmeme</a></span></li>
<li><a href="http://www.opencalais.com/">Calais</a>, the <a href="http://www.readwriteweb.com/archives/calais_20_launches.php">semantic markup service</a>, is out with an improved version that recognizes terms from areas other than business, like media, music, entertainment, sports, medicine and healthcare. Calais also announced the release of WordPress and Drupal plugins.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/semantic-web/">Semantic Web</a></span></li>
<li>Robert Scoble also has a recent post stating <a href="http://scobleizer.com/2008/05/18/why-friendfeed-wont-go-mainstream/">9 reasons why FriendFeed won't go mainstream</a>, a few of them being: "Normal people don’t like noise", "FriendFeed doesn’t work well on mobile phones", and "Comments get fragmented, even inside FriendFeed." Honestly, Robert in a companion post states <a href="http://scobleizer.com/2008/05/18/why-friendfeed-will-go-mainstream-part-ii/">9 reasons why FriendFeed will go main stream</a>.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/friendfeed/">FriendFeed</a></span></li>
<li>The OStatic blog, one of my recent subscribes, <a href="http://ostatic.com/162228-blog/google-reveals-open-web-secrets">tips about</a> the <a href="http://code.google.com/p/doctype/">Google Doctype project</a>, an "open encyclopedia and reference library for developers of web applications", with resources on Web security, DOM manipulation, CSS and more.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/web-development/">web development</a></span></li>
<li>Yahoo! Search's open platform <a href="http://developer.yahoo.com/searchmonkey/">SearchMonkey</a> is <a href="http://www.readwriteweb.com/archives/yahoo_searchmonkey_launches.php">released</a> to developers and site owners. Developers are allowed to create small applications that enhance the info about the URLs returned from a Yahoo search (but are not allowed to reorder the search results). The applications trigger on the returned search URL, e.g. I could build an application that enhance the search results from this domain (http://impl.emented.com). The structured data available to developers for enhancing the results come from core and semantic data gathered by the Yahoo crawler (called Slurp), special data feeds submitted by site owners to Yahoo and custom data services that you could create yourself.
<p>Once developed, the applications are to be used by people searching the web with Yahoo Search. Obviously, an application that only triggers for a site which seldom show up the search results, will have difficulties to attract users.</p>
<p>Site owners are allowed to contribute with structured data about their site in a few different ways: By submitting Atom feeds to Yahoo, by using <a href="http://impl.emented.com/2008/03/16/yahoo-semantic-search-and-youtube-platform/">semantic markup</a> or by creating custom web services.</p>
<p><span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/search/">search</a>, <a rel="tag" href="http://impl.emented.com/tag/yahoo/">Yahoo</a></span></li>
<li><a href="http://www.google.com/friendconnect/">Google Friend Connect</a> was released this week, and caused some controversy about what the service really is. For example, Marc Andreessen thinks it is <a href="http://blog.pmarca.com/2008/05/friend-connect.html">not a competitor to Ning</a>, but "a mechanism that provides the embedding capability for Open Social gadgets to be used all throughout the web -- with the added benefit that with a Friend Connect-enabled Open Social gadget, the user gets her social context anywhere she goes." Robert Scoble on the other hand thought that <a href="http://scobleizer.com/2008/05/14/did-andreessen-miss-the-point-of-googles-friend-connect/">Friend Connect could be a competitor of Ning</a>. The Friend Connect site says that the service provides "a core set of social gadgets such as member management, message board, reviews, and picture-sharing." The member gadget is said to provide core social features for the site, like sign-in, invite and activity showing to other social networks, member browsing across social networks, and on-site friend connect. A site owner can also easily add OpenSocial applications to the site.
<p>Thus, an existing site can easily be socially enabled, and as such potentially compete with a Ning social network aimed at the same audience. Also, someone considering to start a new social network now has the choice of building an own site and using Friend Connect, instead of using Ning. Building an own site is of course somewhat more complicated, but it gives a much greater degree of control. So, in conclusion I think that Friend Connect could compete with some of Ning's audience, and also provide an alternative for some social network builders. Note that for really serious social network builders interesting in implementing OpenSocial, there is <a href="http://blog.programmableweb.com/2008/05/13/google-friend-connect-make-any-site-social/">still the option</a> of using <a href="http://impl.emented.com/2008/03/16/yahoo-semantic-search-and-youtube-platform/">Shindig</a>.</p>
<p><span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/opensocial/">OpenSocial</a>, <a rel="tag" href="http://impl.emented.com/tag/social-networks/">social networks</a></span></li>
<li>Jeff Atwood <a href="http://www.codinghorror.com/blog/archives/001114.html">criticizes the frequent use of XML</a>, due to its verbosity and poor human readability. Alternatives could be <a href="http://en.wikipedia.org/wiki/YAML">YAML</a> or <a href="http://json.org/">JSON</a>.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/programming/">programming</a></span></li>
<li><a href="http://www.rssmeme.com/">RSSmeme</a>, an aggregator for Google Reader shared items, has released an API, which makes it possible to get <a href="http://www.readwriteweb.com/archives/rssmeme_launches_api_provides_filtering_tools_galore.php">all kinds of specialized feeds</a> out of the service.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/aggregation/">aggregation</a></span></li>
</ul>
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		<title>Yahoo Semantic Search and YouTube Platform [Best of March &#039;08 #2]</title>
		<link>http://impl.emented.com/2008/03/16/yahoo-semantic-search-and-youtube-platform/</link>
		<comments>http://impl.emented.com/2008/03/16/yahoo-semantic-search-and-youtube-platform/#comments</comments>
		<pubDate>Sun, 16 Mar 2008 16:39:55 +0000</pubDate>
		<dc:creator>Jonas Bolinder</dc:creator>
				<category><![CDATA[Highlights]]></category>
		<category><![CDATA[API]]></category>
		<category><![CDATA[OpenSocial]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[Semantic Web]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://impl.emented.com/2008/03/16/yahoo-semantic-search-and-youtube-platform/</guid>
		<description><![CDATA[Yahoo semantic search, YouTube platform, OpenSocial Shindig and Twine]]></description>
			<content:encoded><![CDATA[<p>John Musser at ProgrammableWeb scored three of four interesting posts this week (March 10-16 2008):</p>
<ul>
<li><a href="http://blog.programmableweb.com/2008/03/14/yahoo-search-and-the-semantic-web/" class="list-title">Yahoo Search and the Semantic Web</a> – <em>John Musser</em><br />
Yahoo search embraces semantic technologies, with support for microformats and the more expressive <a href="http://en.wikipedia.org/wiki/RDFa">RDFa</a> and <a href="http://en.wikipedia.org/wiki/Embedded_RDF">eRDF</a>, which are methods to embed RDF in XHTML documents.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/semantic-web/">Semantic Web</a>, <a rel="tag" href="http://impl.emented.com/tag/search/">search</a></span></li>
<li><a href="http://blog.programmableweb.com/2008/03/12/new-youtube-api-means-youtube-anywhere/" class="list-title">New YouTube API Means YouTube Anywhere</a> – <em>John Musser</em><br />
YouTube expands its API, becoming more of a platform.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/youtube/">YouTube</a>, <a rel="tag" href="http://impl.emented.com/tag/api/">API</a></span></li>
<li><a href="http://blog.programmableweb.com/2008/03/12/latest-opensocial-news-from-gsp-west/" class="list-title">Latest OpenSocial News from GSP West</a> – <em>John Musser</em><br />
Kevin Marks talks about <a href="http://code.google.com/p/google-caja/">Caja</a>, an open source JavaScript sanitizer for OpenSocial containers, and <a href="http://incubator.apache.org/shindig/">Shindig</a>, open source reference implementations of the OpenSocial container and server.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/opensocial/">OpenSocial</a></span></li>
<li><a href="http://www.readwriteweb.com/archives/twine_disappoints.php" class="list-title">Twine Disappoints After Semantic Web Hype</a> – <em>Marshall Kirkpatrick</em><br />
Will Yahoo succeed where Twine fails?<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/semantic-web/">Semantic Web</a></span></li>
</ul>
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		<title>Authentication, Social Network Trends and IE8 [Best of March &#039;08 #1]</title>
		<link>http://impl.emented.com/2008/03/09/authentication-social-network-trends-and-ie8/</link>
		<comments>http://impl.emented.com/2008/03/09/authentication-social-network-trends-and-ie8/#comments</comments>
		<pubDate>Sun, 09 Mar 2008 17:44:20 +0000</pubDate>
		<dc:creator>Jonas Bolinder</dc:creator>
				<category><![CDATA[Highlights]]></category>
		<category><![CDATA[activity streams]]></category>
		<category><![CDATA[Authentication]]></category>
		<category><![CDATA[IE8]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[OAuth]]></category>
		<category><![CDATA[OpenSocial]]></category>
		<category><![CDATA[platforms]]></category>
		<category><![CDATA[RSS]]></category>
		<category><![CDATA[social networks]]></category>
		<category><![CDATA[trends]]></category>
		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://impl.emented.com/2008/03/09/authentication-social-network-trends-and-ie8/</guid>
		<description><![CDATA[Authentication, Social network trends, IE8, A Wordpress social network platform, RSS filtering, OpenSocial and FriendFeed]]></description>
			<content:encoded><![CDATA[<p>Interesting posts this week (March 1-9th 2008):</p>
<ul>
<li><a href="http://www.readwriteweb.com/archives/your_email_password_a_true_hor.php" class="list-title">Your Email Password: A True Horror Story About Why We Need Authentication Standards</a> – <em>Marshall Kirkpatrick</em><br />
Unsuspicious users got their login credentials harvested, seems to be a perfect fit for <a href="http://oauth.net/">OAuth</a> to solve.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/authentication/">authentication</a>, <a rel="tag" href="http://impl.emented.com/tag/oauth/">OAuth</a></span></li>
<li><a href="http://blogs.forrester.com/charleneli/2008/03/the-future-of-s.html" class="list-title">The future of social networks: Social networks will be like air</a> – <em>Charlene Li</em><br />
In the future, social networks will be everywhere, characterized by 1) Universal identities (OpenID, email), 2) A single social graph, 3) Distributed social activities (social shopping), 4) Influential people having a high marketing value (personal CPM, PageRank of people). BigCos (MSFT, GOOG), will dominate 1) and 2).<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/social-networks/">social networks</a>, <a rel="tag" href="http://impl.emented.com/tag/trends/">trends</a></span></li>
<li><a href="http://scobleizer.com/2008/03/06/microsofts-hits-multiple-internet-home-runs/" class="list-title">Microsoft hits multiple Internet home runs</a> – <em>Robert Scoble</em><br />
Robert is excited about Microsoft's internet strategy presented at Mix08: Standards compliant IE8, passing the <a href="http://www.webstandards.org/action/acid2/">Acid2</a> browser test. Though not yet <a href="http://www.drunkenfist.com/304/2008/03/04/acid3-test-released-i-took-some-screen-captures-lots-of-fail/">Acid3</a>. A cloud storage service (SSDS) based on SQL server was also presented at Mix.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/microsoft/">Microsoft</a>, <a rel="tag" href="http://impl.emented.com/tag/ie8/">IE8</a></span></li>
<li><a href="http://www.techcrunch.com/2008/03/04/wordpress-the-social-network/" class="list-title">WordPress: The Social Network</a> – <em>Erick Schonfeld</em><br />
BuddyPress, a suite of Wordpress plugins that make a social network platform of a multi-user Wordpress installation, becomes an official Wordpress project.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/wordpress/">Wordpress</a>, <a rel="tag" href="http://impl.emented.com/tag/platforms/">platforms</a></span></li>
<li><a href="http://www.readwriteweb.com/archives/6_ways_to_filter_your_rss_feeds.php" class="list-title">6 Ways to Filter Your RSS Feeds</a> – <em>Josh Catone</em><br />
A list of some useful services, more in the comments.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/rss/">rss</a></span></li>
<li><a href="http://www.news.com/8301-13577_3-9883792-36.html" class="list-title">Innovation comes cheap, says Google engineer Kevin Marks</a> – <em>Caroline McCarthy</em><br />
In an interview Kevin Marks talks about OpenSocial, why open source and open standards are a good thing, how MySpace allows applications on both home (private) and profile (public) user pages, and how privacy concerns make interoperability between social networks a hard problem.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/opensocial/">OpenSocial</a></span></li>
<li><a href="http://www.techcrunch.com/2008/02/29/yahoos-mybloglog-adds-an-activity-stream-feature/" class="list-title">Yahoo’s MyBlogLog Adds An Activity Stream Feature</a> – <em>Michael Arrington</em><br />
And Mike says that the best activity stream aggregator is <a href="http://friendfeed.com">FriendFeed</a>.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/activity-streams/">activity streams</a></span></li>
</ul>
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		<title>February Highlights II: Cloud Computing, Social Gaming and the Social Cloud</title>
		<link>http://impl.emented.com/2008/02/21/february-highlights-ii-cloud-computing-social-gaming-and-the-social-cloud/</link>
		<comments>http://impl.emented.com/2008/02/21/february-highlights-ii-cloud-computing-social-gaming-and-the-social-cloud/#comments</comments>
		<pubDate>Thu, 21 Feb 2008 09:19:02 +0000</pubDate>
		<dc:creator>Jonas Bolinder</dc:creator>
				<category><![CDATA[Highlights]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[cloud computing]]></category>
		<category><![CDATA[LAMP]]></category>
		<category><![CDATA[online games]]></category>
		<category><![CDATA[open data]]></category>
		<category><![CDATA[OpenSocial]]></category>
		<category><![CDATA[Social Cloud]]></category>
		<category><![CDATA[social gaming]]></category>
		<category><![CDATA[Social Graph]]></category>

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		<description><![CDATA[February Highlights II: Cloud Computing, Web of Data, Social Gaming, Android prototypes and the Social Cloud]]></description>
			<content:encoded><![CDATA[<p>Here are the past week's most interesting posts:</p>
<ul>
<li><a href="http://www.readwriteweb.com/archives/reaching_for_the_sky_through_compute_clouds.php" class="list-title">Reaching for the Sky Through The Compute Clouds</a> – <em>Alex Iskold</em><br />
Alex makes a brief comparison of cloud computing vs. LAMP, and lists a few scalability issues with the LAMP approach. He does not mention any potential problems with cloud computing other than occasional outages.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/lamp/">LAMP</a>, <a rel="tag" href="http://impl.emented.com/tag/cloud-computing/">cloud computing</a></span></li>
<li><a href="http://www.readwriteweb.com/archives/tom_coates_web_of_data.php" class="list-title">Tom Coates: Web of Data</a> – <em>Richard MacManus</em><br />
Tom Coates gives a presentation at Webstock and talks about a "web of data", which is where "data sources and services are the center of the Web, rather than pages." Examples are Twitter and Flickr. He recommends opening up your data, the main reason is a "network effect", new services can build on the data.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/open-data/">open data</a></span></li>
<li><a href="http://www.techcrunch.com/2008/02/14/game-on-zynga-and-sgn-battle-for-social-gaming-developers/" class="list-title">Game On: Zynga and SGN Battle For Social Gaming Developers</a> – <em>Erick Schonfeld</em><br />
Social gaming networks are growing. The benefit for a developer to join a network is increased visibility of their application. The <a href="http://www.socialgn.com/">Social Gaming Network</a>, SGN, provides an API for their gaming hub, where developers can add their games and leverage the "gaming graph".<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/social-gaming/">social gaming</a>, <a rel="tag" href="http://impl.emented.com/tag/online-games/">online games</a></span></li>
<li><a href="http://www.readwriteweb.com/archives/android_prototypes.php" class="list-title">Crude Android Prototypes Unveiled</a> – <em>Daniel Langendorf</em><br />
Pictures of early prototypes of Android mobile phones, mostly circuit boards, displays and solder.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/android/">Android</a></span></li>
<li><a href="http://www.readwriteweb.com/archives/heavy_clickers.php" class="list-title">Study: 6% of People Online Contribute 50% of Display Ad Clicks</a> – <em>Marshall Kirkpatrick</em><br />
Further, they have a low income and are "more likely to visit auctions, gambling, and career services sites."<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/advertising/">advertising</a></span></li>
<li><a href="http://epeus.blogspot.com/2008/02/social-cloud.html" class="list-title">The Social Cloud</a> – <em>Kevin Marks</em><br />
Kevin Marks has a video up of an interesting presentation he gave at the recent Geneva LIFT conference. A few quotes from the presentation:</p>
<blockquote><p>The Social Graph API puts this cloud around finding me and finding my public friends on the web. That means we can assume that that is there and it is abstracted that stuff away, which means we can assume that these public connections that we have already asserted and made on the web, can be discovered and can be reused in other places.</p></blockquote>
<blockquote><p>... OpenSocial, that puts a cloud around social networking sites, and the details of friends, the details of people, the details of the actions they do and data you store.</p></blockquote>
<p>So by the concept of a cloud, he means that something just works, and we, as developers or users, do not have to think about the details of the implementation or how it works. From a developer's point of view, <a href="http://code.google.com/apis/opensocial/">OpenSocial</a> enables the concept of a Social Cloud.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/social-cloud/">Social Cloud</a>, <a rel="tag" href="http://impl.emented.com/tag/opensocial/">OpenSocial</a>, <a rel="tag" href="http://impl.emented.com/tag/social-graph/">Social Graph</a></span></li>
</ul>
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		<title>February Highlights I: The Social Graph API, Web 3.0, MySpace Platform and more</title>
		<link>http://impl.emented.com/2008/02/12/february-highlights-i-the-social-graph-api-web-30-myspace-platform/</link>
		<comments>http://impl.emented.com/2008/02/12/february-highlights-i-the-social-graph-api-web-30-myspace-platform/#comments</comments>
		<pubDate>Tue, 12 Feb 2008 20:25:31 +0000</pubDate>
		<dc:creator>Jonas Bolinder</dc:creator>
				<category><![CDATA[Highlights]]></category>
		<category><![CDATA[API]]></category>
		<category><![CDATA[entrepreneurial]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[microformats]]></category>
		<category><![CDATA[MySpace]]></category>
		<category><![CDATA[OpenSocial]]></category>
		<category><![CDATA[portability]]></category>
		<category><![CDATA[protocols]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[Semantic Web]]></category>
		<category><![CDATA[Social Graph]]></category>
		<category><![CDATA[tagging]]></category>
		<category><![CDATA[vision]]></category>
		<category><![CDATA[Web 3.0]]></category>
		<category><![CDATA[XFN]]></category>
		<category><![CDATA[XMPP]]></category>

		<guid isPermaLink="false">http://impl.emented.com/2008/02/12/february-highlights-i-the-social-graph-api-web-30-myspace-platform/</guid>
		<description><![CDATA[February 2008 Highlights I: The Social Graph API, Web 3.0, MySpace Platform, Semantic Web and more]]></description>
			<content:encoded><![CDATA[<p>Let's start out this blogging task by listing a few interesting and thought-provoking posts I've come over the last week. Hopefully, it will be a recurring theme of this blog. The inspiration for this kind of link post comes from blogger <a href="http://www.micropersuasion.com/">Steve Rubel</a>, who frequently writes "links for [date]" posts, with a short description and tags.</p>
<ul>
<li><a href="http://www.25hoursaday.com/weblog/2008/02/09/LessonsFromTheOReillySocialGraphFOOCamp.aspx" class="list-title">Lessons from the O'Reilly Social Graph FOO Camp</a> – <em>Dare Obasanjo</em><br />
He concludes that social graph discovery, as delivered by the <a href="http://code.google.com/apis/socialgraph/">Google Social Graph API</a>, is more important than social graph portability. He also suggests that people can be identified using hash values of their email address, which would keep privacy, but still enable discoverability.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/social-graph/">Social Graph</a>, <a rel="tag" href="http://impl.emented.com/tag/portability/">portability</a>, <a rel="tag" href="http://impl.emented.com/tag/identity/">identity</a></span></li>
<li><a href="http://www.techcrunch.com/2008/02/08/a-radical-option-for-yahoo-out-open-google/" title="A Radical Option For Yahoo- Out-Open Google" class="list-title">A Radical Option For Yahoo: Out-Open Google</a> – <em>Erick Schonfeld</em><br />
Yahoo should fully open up its search API to compete with Google in the long run. Currently all major search engines (Google, Microsoft, Yahoo, Technorati) have commercial and other restrictions on their search APIs, which make them hard for entrepreneurs to build on.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/search/">search</a>, <a rel="tag" href="http://impl.emented.com/tag/api/">API</a>, <a rel="tag" href="http://impl.emented.com/tag/vision/">vision</a></span></li>
<li><a href="http://www.readwriteweb.com/archives/web_30_is_it_about_personalization.php" class="list-title">Web 3.0: Is It About Personalization?</a> – <em>Josh Catone</em><br />
The Web 3.0 debate continues. Personalization and recommendation are promises of the Semantic Web.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/web-3.0/">Web 3.0</a></span></li>
<li><a href="http://blog.pmarca.com/2008/02/silicon-valley.html" class="list-title">Silicon Valley after a Microsoft/Yahoo merger: a contrarian view</a> – <em>Marc Andreessen</em><br />
"Build something of value, and the world is yours," and: "The best way to get bought is to not be for sale."<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/entrepreneurial/">entrepreneurial</a></span></li>
<li><a href="http://blog.programmableweb.com/2008/02/05/myspace-platform-launches/" class="list-title">MySpace Platform Launches</a> – <em>John Musser</em><br />
The world's largest social network opens up to developers. The API builds on <a href="http://code.google.com/apis/opensocial/">OpenSocial</a>, a JavaScript API. Applications available to MySpace users in March.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/myspace/">MySpace</a>, <a rel="tag" href="http://impl.emented.com/tag/opensocial/">OpenSocial</a></span></li>
<li><a href="http://developers.slashdot.org/article.pl?sid=08/02/04/1320210&amp;from=rss" class="list-title">Is XMPP the 'Next Big Thing'</a> – <em>Slashdot</em><br />
The eXtensible Messaging and Presence Protocol seems to finally take off as a glue to build distributed web applications.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/xmpp/">XMPP</a>, <a rel="tag" href="http://impl.emented.com/tag/protocols/">protocols</a></span></li>
<li><a href="http://www.techcrunch.com/2008/02/01/googles-gathers-social-graph-information-from-the-web-launches-api/" class="list-title">Google Gathers Social Graph Information From The Web, Launches API</a> – <em>Michael Arrington</em><br />
The <a href="http://code.google.com/apis/socialgraph/">Google Social Graph API</a> can be used e.g. to add friends when joining a new social application. It uses publicly declared connections (links) between people as expressed by <a href="http://gmpg.org/xfn/">XFN</a> and <a href="http://xmlns.com/foaf/0.1/">FOAF</a> markup.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/social-graph/">Social Graph</a>, <a rel="tag" href="http://impl.emented.com/tag/api/">API</a>, <a rel="tag" href="http://impl.emented.com/tag/xfn/">XFN</a></span></li>
<li><a href="http://www.readwriteweb.com/archives/structured_web_microformats_tagging_meta_data.php" class="list-title">How YOU Can Make the Web More Structured</a> – <em>Alex Iskold</em><br />
He suggests simple annotations to make a web page accessible to semantic "top-down" analysis: Meta tags, tagging using rel-tag markup, and using standardized class names.<br />
<span class="tags">Tags: <a rel="tag" href="http://impl.emented.com/tag/semantic-web/">Semantic Web</a>, <a rel="tag" href="http://impl.emented.com/tag/tagging/">tagging</a>, <a rel="tag" href="http://impl.emented.com/tag/microformats/">microformats</a></span></li>
</ul>
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